Click on the images below to read the full article:
For more recently released boots click here:
For more recently released kits click here:
For more recently released balls click here:
Following the success of Warrior’s inaugural Liverpool FC home kit – the fastest-selling in the Club’s history – the brand has revealed its new design for the 2013/14 season. Headlining Warrior’s new and electrifying ‘Rise Up LFC’ campaign (#RiseUpLFC), the home kit is a modern take on the 1984 version, worn during the Club’s fourth European Cup win.
“The new home kit pays tribute to the renowned success LFC is built on, but it is also a nod to the future,” said Richard Wright, head of Warrior Football. “With high performance the top priority, our design team has further developed what was loved about our last design and lifted it to a new level. The result is an innovative take on the iconic red jersey.”
Liverpool FC manager Brendan Rodgers has applauded the new home kit. “It’s distinctly Liverpool which the players and I love. It exceeds what we need it to do technically while also delivering a strong visual statement,” said Rodgers.
The 2013/14 Liverpool FC home kit includes a number of fresh design features. Giving the familiar a contemporary overhaul, a white three-piece collar set upon a striking red colour scheme is complemented by mirrored details on each sleeve. Historically worn by player greats such as Alan Kennedy and Ian Rush, the bold white accents define the overall look.
Embraced by fans following its re-introduction in 2012, the Liver Bird crest has been incorporated into the new design in two key ways. Running alongside the embroidered emblem, a new pin-striped sublimation print on the front of the shirt showcases the iconic symbol with the words, ‘Liverpool FC’. Interwoven using a darker red hue, this eye-catching detail strengthens the kit’s visual depth. In line with the 2012/13 version, two embroidered Eternal Flames alongside a 96 logo are located on the nape of the shirt’s neck to commemorate the events at Hillsborough in 1989.
Engineered to enable optimum on-pitch performance, the kit has been constructed using War-Tech, Warrior’s signature apparel technology system. Highly breathable, moisture-wicking War-Tech fabric has been used to build the main body of the shirt. Four-way stretch mesh paneling under the arms and across the back will allow for unparalleled airflow and ventilation, helping players stay comfortable in core heat areas of the body.
Liverpool FC captain Steven Gerrard says the new design has been embraced by his teammates. “The players and I are all genuine fans of the new kit,” he said. “It will certainly spark many happy memories of the Club’s famous fourth European Cup win for supporters of that era. As with all Liverpool shirts, I will wear it with pride and carry the excitement and history of what it represents, and, as a team, we hope to bring that success back to the Club.”
Warrior Liverpool FC 2013/14 Home jersey and GK jersey
Fans are encouraged to weigh in with their feedback about the new home kit by connecting with Warrior Football on Twitter using the hashtag ,#RiseUpLFC.
Sunderland newcomer Danny Graham has signed an endorsement deal with Warrior Football which will see him wear boots from Warrior’s first football boot range, Skreamer
The striker, who transferred to Sunderland from Swansea City in January this year, began his career aged 17 when he was signed by Middlesbrough. After a successful four-year stint at Middlesbrough, Graham went on to play for League One side Carlisle, as well as Watford, before signing for Swansea’s maiden Premier League campaign in 2011.
Ben Haworth, global sports marketing manager for Warrior Football, says Graham is a strong signing. “As a footballer, Danny has gone down the ladder in order to come back up and it’s that sort of fighting spirit we look for in a Warrior player,” he said. “His talent, commitment and tenacity will strengthen our presence on the field.”
Graham, who earlier this year scored the instrumental goal to secure Swansea City a place in the League Cup final at Wembley, is enthused about the partnership. “To be positioned, alongside players like Fellainia and Kompnay – some of the game’s giants – is very exciting,” said Graham. “Warrior is a brand that is clearly going places in football and I look forward to working with the team moving forward.”
Unlike Fellaini and Kompany, Graham will wear Warrior’s K-Lite boot – currently available in Black/Orange. The Sunderland forward will wear them for the first time official when the Black Cats meet Manchester United at the Stadium of Light next Saturday (30 March).
Warrior football have become a recognised force in the boot since the launch of their first ever football boot – the Skreamer S-Lite. Having first landed in an eye-catching Blue Radiance/Bright Marigold/Insignia Blue colourway, Warrior have now unveiled the second colourway – Spicy Orange/Baja Blue/White.
Having already officially signed Marouane Fellaini and Jonas Gutierrez, Warrior recently unveiled Vincent Kompany as a Warrior athlete and you can expect to see this new colourway making their debut when the Manchester City skipper returns from injury.
Equipped to exploit ‘What Lies Within’, the Skreamer is built for furious power and deadly accuracy and features some impressive technology. A lightweight outsole design is made from Superior Grade Pebax making the boots light and stabile. The FG version feature ‘ClawTec’ blades are designed at optimum angles for both grip and release properties. (The SG version has hollow point aluminium studs to aid lightweight.)
Warrior’s durable, superlight one-piece microfiber upper is known as S-Lite and features an eye-catching rubber arrowhead design on the forefoot for enhanced ball control. These angled PU injected fins offer unrivaled swerve, accuracy and power.
Off-center, low profile lacing creates a large strike zone. The lightweight, contoured arrowhead cushioning footbed, ‘HeelShield’ heel counter and stitch-free inner for zero abrasion give the boots both superb comfort and foot support.
Craig Bellamy, Warrior’s first ambassador, recently wore a pair of custom-made Skreamer Pro boots against Austria. The boots were made specifically for Bellamy, with his input throughout the design process. Now, thanks to Warrior, we are able to bring you a closer look.
Bellamy’s bespoke Skreamer boots are predominantly white with splashes of red and green to give them a distinct Welsh look and feel. Paying tribute to Bellamy’s Celtic roots, a Welsh dragon sits on the lateral side of the boot, while a distinct Triquetra symbol is imprinted on the medial side.
Lines from the Welsh national anthem have been etched in gold across both soles. Inscribed on the right boot reads, ‘Mae hen wlad fy nhadau yn annwyl i mi’ (the ancient land of my fathers is dear to me), while ‘Ei gwrol ryfelwyr, gwladgarwyr tra mâd’ (her brave warriors, patriot much blessed) is written on the left. Bellamy says the boots showcase his pride and passion for Wales.
Warrior has steamrolled into 2013 by signing the Premier League’s reigning Player of the Year, Vincent Kompany, to a long-term endorsement deal.
Kompany announced the news to fans via a video message posted on his YouTube channel earlier today. “I’m honoured to be joining the Warrior team – I actually see our relationship as more of a partnership because it’s about a lot more than just their brilliant product,” he said. “For me, being a warrior is a mindset. Beyond your physical ability, it’s about what you have in your heart, in your head and in your mind. I’m happy to endorse those values.”
Ben Haworth, global sports marketing manager for Warrior Football, says Kompany personifies the Warrior brand.
“Vincent is built with a kind of sporting DNA that makes him the ultimate warrior and perfect signing for us,” he said. “He is the complete footballer, equipped with incredible skill as a player along with the power to inspire as a captain. He has already begun etching a legendary mark on the modern game and is galvanizing Belgium as an international football force to be reckoned with. Aligning with an athlete of this calibre is a remarkable feat.”
Kompany has developed into one of the biggest names in world football since starting his career, aged 17, with Belgian side Anderlecht. Following a two-year spell with Hamburg SV in the German Bundesliga, he joined Manchester City in 2008, making his Premier League debut with a 3-0 win against West Ham United. Fast approaching his 200th appearance, 26-year-old Kompany is looking to build on the side’s 2012 success by spearheading another Premier League title-winning campaign.
Expect to see more of Kompany as Warrior gears up to debut further collections of football boots, gear and apparel later this year. Visit www.warriorfootball.com to learn more.
Warrior Football has gone live with the brand’s first ever advert, Skreamer: What Lies Within. Set in England, the short film tells the story of how one’s inner beast is un-caged and raw playing power is amplified when wearing Skreamer football boots. The advert features Warrior player Marouane Fellaini along with Hollywood actor and Warrior brand ambassador Vinnie Jones.
South American star power has been added to Warrior’s growing army of player signings with Argentine international and Newcastle United FC midfielder Jonás Gutiérrez.
Best known for his superhero-inspired goal celebrations, the 29-year-old enjoyed success at Vélez Sarsfield and Real Mallorca before landing at St James’ Park in 2008. Hailed by former coach Diego Maradona as an integral part of the Argentine national side, Gutiérrez made a number of key appearances at the 2010 FIFA World Cup.
Now with Warrior, the Magpies stalwart has added a new dimension to his game, dominating the Premier League pitch in Skreamer Pro boots from the brand’s debut football boot line, Skreamer.
“I love the Skreamer Pro; it feels light, fast and gives me added power,” said Gutiérrez.
“I first heard about Warrior when the brand launched into football earlier this year and was always keen to learn more about what it stood for. I respect Warrior’s willingness to change the game’s landscape and the confidence that comes with that. The brand may be new to the sport of football but it’s here for the long haul,” he said.
Gutiérrez’s colourful on-pitch persona was a draw card said Ben Haworth, global sports marketing manager for Warrior Football.
“Not only is Jonás a highly skilled and respected player, he’s equipped with a charisma and exuberance we see as being a great match for Warrior,” he said. “Our players know who they are and aren’t afraid to make themselves known. We’re excited Warrior will now have a presence in the Newcastle United camp with Jonás and we look forward to working with him for seasons to come.”
Warrior Sports has made its first move into Spanish football, announcing the brand will become the official kit supplier of La Liga side, Sevilla Fútbol Club. Effective from July 2013, the deal will see Warrior design the Sevilla FC home and away kits, along with training and lifestyle wear for the next five seasons.
Founded in 1905, Sevilla FC is renowned as the most successful club in the Andalusia region of Spain. Amongst its European and international achievements, the Club has won five Copa del Rey titles, along with two back-to-back UEFA Cups in 2006 and 2007.
“Sevilla FC is a club that is not only rich in heritage but has also enjoyed great success on the pitch during its 107 year history,” said Ben Haworth, global sports marketing manager for Warrior Football. “With a presence in La Liga, we have the ability to connect with a new legion of football fans, enabling us to continue fulfilling our pledge to take the Warrior brand further and deeper into the global football market.”
“We are delighted to announce this partnership agreement with Sevilla FC and will continue to strengthen our portfolio with outstanding team and player assets from around the world over the coming months,” he said.
Manuel Vizcaino, deputy general manager of Sevilla FC, said that signing with Warrior is a very important step in the internationalization of the Club.
“It is an honor to have been selected as a platform to launch the Warrior brand into the Spanish market,” he said. “Undoubtedly, this agreement is possible because of Sevilla FC’s relevance in European football and the Club’s recent success over the last few seasons.”
Warrior will continue to build the brand’s international portfolio of teams, with a further announcement due ahead of the New Year.
Warrior continues to shake up the football world with the signing of world class Everton and Belgian midfielder Marouane Fellaini.
The long-term partnership will see Fellaini wear boots from Warrior’s first ever football boot collection, Skreamer. Fellaini gave the Skreamers a scoring debut when he wore them in the Premier League for the first time against Manchester City v Everton yesterday.
Currently one of the Premier League’s most prominent players, the 25-year-old powerhouse has carved an impressive on-pitch career since moving from Belgian side Standard Liège to Everton FC in 2008. With Everton FC currently flying high in the top five of the Premiership, Fellaini is helping to spearhead the Club’s re-emergence as a Champions League contender.
Fellaini says the decision to partner with Warrior was an easy one.
“I chose Warrior because my approach to the game and desire to win is the same as theirs,” said Fellaini. “It’s a brand that does things differently to the others and I really like that. We are a great fit and I’m excited about the chance to influence a new generation of young footballers alongside Warrior.”
Ben Haworth, global sports marketing manager for Warrior Football, describes the partnership with Fellaini as a landmark in football history.
“For Warrior to sign one of the most exciting and talked about players in world football is an incredible coup,” he said. “Fellaini possesses everything we look for in a Warrior player; he’s got flare, he has incredible power, he takes risks, he changes the game – there are only a handful of players left in the sport that can truly do that. We’re proud to add Marouane to our artillery.”
Haworth says there is more to come from Warrior, with further team and player announcements to be made over the coming weeks.