ADIDAS’ UMU CAMPAIGN GETS THE PRESIDENTIAL SIGNATURE
Bafana Bafana hosted Japan in the new Nelson Mandela Bay Stadium in Port Elizabeth on the 14th of November but it was the current president, Jacob Zuma who held the spotlight. Adidas’ UMU campaign which features a giant replica shirt was boosted when Zuma added his signature to it in a show of support.
He was also handed a replica shirt to wear, complete with ‘Zuma’ and the number ‘1′ on the back.
Read more about Adidas’ Unite Mzansi Unite (UMU) campaign here:
Read more about my experience at the jersey launch and the first ever signing here: